For Immediate Release:
Contact:
Bob Masiello, Metro Communications, 973-546-2727, 973-960-3011M, metroco.one@verizon.net
Colene R. Smith, VP, ASAP Transportation, 201-454-1887 cell, crs@asaplimousine.com
New Partnership at ASAP Transportation Leads to Innovations in Pricing and Services
Fairfield, NJ Jorge L. Peralta has been extremely successful in his varying roles within the chauffeured ground transportation industry; his career began in 1989 after attending Rutgers University. Peralta previously held the role of Vice President of Operations for the Eastern Region at Empire International, LTD. , where for the past 12 years, he was very instrumental in the expansive growth of the company. His experience proved to be invaluable as the company grew aggressively, culminating in its acquisition of CLS Transportation. The company is now known as EmpireCLS and is the world’s 3rd largest provider.
Recently in July 2007, Peralta acquired a 50% stake and assumed the position of Managing Partner at ASAP Transportation, a chauffeured ground transportation company with locations in Fairfield and Edison, N.J. His partner is ASAP Founder and President Mohammed Latif, who opened the company in 1984.
Since joining forces, Peralta immediately implemented his many visions. Unlike most companies that add numerous fees to their rates: administration fees, fuel surcharges, pre-calculated tolls, parking fees, etc.... Peralta instituted a simplified rate structure consisting solely of the trip fare plus gratuities, tolls are a pass through-as incurred charge. This pricing structure along with a 100% satisfaction guarantee has led to an explosive growth at the company, ASAP is one of the fastest growing ground transportation companies in the tri state area today. A more client-friendly approach, means big savings for corporations on their ground program, yet the service is far from compromised. Investments in state-of-the-art technology and fleet upgrades, along with a more consumer centric approach has escalated their presence in the corporate marketplace.
Additionally, an extensive affiliate network allows them to reach markets nationwide enabling a seamless reservation process for the individual traveler or their many travel agent partners.
“Businesses need reliable, cost effective service priced for actual use, not inflated costs to protect against the transportation company’s cost of doing business,” Peralta said. “We’re here to make a real difference for corporate travelers.”
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